Facebook Tagging: Still A Tried & True Marketing Favorite

There’s been a lot of focus lately on Facebook, especially with the implementation of the new changes with it’s Pages. The added capability of being able to now comment on other business pages using your business page profile as a marketing tool is huge for many.

However, we can’t forget and should take full advantage of one tried and true favorite marketing tactic – tagging.

One of the many neat features about Facebook and it’s networking capabilities is the ability for it’s users to tag friends when you are referencing them on photos, video, articles, etc. This is great on a personal level but also a great marketing and social tactic at the business level.

It’s social sharing at it’s best. Think about it for a moment. You have a business page (or even a profile page if you are your brand) and you post someones article, product page, video etc., on your page. In turn you tag that person who’s content you’ve shared.

What do you think may be the result of this?

Hopefully you’ve answered things such as the person/business visiting your page and thanking you for the mention. Maybe they in turn will like your posting and share it with their friends. And just maybe they will do the same for you in the future.

I also believe what you put out in the world, you get back ten-fold. If you want more people sharing your content and mentioning you, then share theirs.

So let’s get down to it…

How to tag someone on Facebook

If you’ve haven’t done this before or didn’t know how, you are going to be surprised how super simple it is!

All you need to do is include the “@” symbol before the persons name in your status update box. So as you type, your contacts name begins to show up.

Note: Once you select your friends name, the @ sign will disappear.

At the moment you can only tag someones profile page or business page, if you are friends with them or have “liked” their page. This makes sense as these are people you are connected to within your network.

Seriously? How simple was that? Now get out there and start tagging!

What about it? Have you used Facebook tagging as a marketing strategy?

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